Posts tagged "FHOK" — Page 2

A Proposal From the Heart of Oklahoma

The new year has a lot of us thinking about new beginnings, about starting a life with someone we love. At BC Clark, we know a thing or two about helping you make that special moment absolutely perfect.

And while we feel very confident that a ring from BC Clark will be the perfect way to say “Marry me,” we also know that the location is a vital piece to a perfect proposal.

BCC_FTHOK_LogoSo we’ve decided to share our top picks for great places to pop the question. Of course, this not the end-all list of beautiful spots in OKC, so we’d love to hear your thoughts!

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At the Crossroads of Commerce

This past November, BC Clark Jewelers was honored to be included in the “Crossroads of Commerce: A History of Free Enterprise in Oklahoma” at the Oklahoma History Center. The exhibit tells the story of economic development in Oklahoma through five time periods from 1716 to the present day.

In each section, the exhibit sets the stage of history with the challenges and opportunities that ended one era and began another (this according to okhistory.org).

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From the Heart of Oklahoma TV Campaign

If you’re one of our loyal Facets Blog readers (thank you, by the way!), you know how proud we are of our new From the Heart of Oklahoma TV campaign and everything it stands for – our Oklahoma roots, our commitment to the local community, and our promise to always bring you hand-selected diamonds from responsible, ethical sources.

To say precisely that (with some added flair and Clark Family candor), we produced and are currently running three 30-second From the Heart of Oklahoma television spots.

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80s Diamond Jingle

Our From the Heart of Oklahoma campaign has come to represent a lot of things. Yes, it is our promise that our jewelry is hand-selected and responsibly sourced with you in mind. But more importantly, it is a reminder that the BC Clark family is honored to be a part of the history of our great state.

And speaking of history, we’ve managed to dig up one of our classic Diamond Source jingles from the 1980s, and we couldn’t help but share it. Our brand and commercials have come a long way since then!

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GRAVITY™ Forever

A few weeks ago we ran a featured blog post about the Forevermark Promise, a truly one-of-a-kind assurance of quality from our partners at De Beers. The Forevermark promise is the perfect representation of the quality, integrity, and excellence that you have come to expect from BC Clark.

Courtesy of Forevermark
Courtesy of Forevermark

We felt that such an incredible diamond deserved an equally incredible setting. It’s why we worked so diligently to bring you the GRAVITY Forever line. These beautiful rings are a seamless blending of the Forevermark quality and the elegance and style of BC Clark.

The GRAVITY Forever line is the perfect representation of BC Clark’s pursuit of excellence and our desire to truly bring our customers designs that they will find nowhere else.

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From the Heart of Oklahoma

B.C.’s Story

The secret is out. Our big, little city is a hotbed for young entrepreneurs, creatives, and forward thinkers. Oklahoma City continues to be listed among the best cities in America when it comes to cultivating start-ups.

And while the rest of the country is just now starting to fall in love with OKC, our great grandfather saw the potential in this area long before it was ranked among the best regions in America in the New York Times and Forbes Magazine. In fact, it was our unborn state’s potential that convinced Benton Clyde (B.C.) Clark to board a train from Kosciusko, Mississippi and head north for Indian Territory.

On a stopover in Purcell, a series of events would leave B.C. stranded, penniless, and jobless, but mainly, determined.

As luck would have it, B.C. Clark ran into a family friend while wandering the streets of Purcell. He convinced the gentleman to let him set up his watch counter and a small display case in the corner of his “racket” store, and the rest is history.

bc-clark-jewelers-history-1

His tiny little counter in the corner of the “five and dime” soon began to grow, and young B.C. Clark opened his first store in 1892, repairing and inspecting watches for the railway men of the Santa Fe railroad company. His expertise and attention to detail soon became renowned among the railroad workers.

In a short amount of time, he had made a name for himself in Purcell, Indian Territory, the self-proclaimed Heart of Oklahoma.

In 1929, building off the successes he had seen as Oklahoma came into its own following statehood, an experienced B.C. stepped out of Purcell and decided to take a chance in the big city. He opened his first BC Clark Jewelry store in Oklahoma City in the shadow of the Great Depression, but his eye for quality and his mind for business kept his store afloat.

A Proud Legacy Continues

Today, Benton Clyde Clark’s tiny watch counter has produced three thriving OKC Metro stores and a legacy that still lives on.

It is this amazing story that serves as the inspiration for our new campaign, From the Heart of Oklahoma.

We feel that this simple phrase embodies everything that our family has stood for over the last 123 years. We take great pride in our roots in Purcell, The Heart of Oklahoma, and we value our humble beginnings there. It was in this amazing town that B.C. learned the value of hard work, quality relationships, and honest business.

That’s why we’ve always promised to bring you only the best hand-picked diamonds, ethically and honestly, straight from the source.

It was in Purcell that he first learned the “true pulse” of the people of Oklahoma. Above all else, Oklahoman’s are proud to be Oklahomans! The beating heart of Oklahoma is its people, and the BC Clark family is honored to be counted among them.

The beating heart of Oklahoma is its people, and the BC Clark family is honored to be counted among them.

For four generations, the BC Clark family has seen our city grow into a thriving hub of local business and industry. OKC has become the gold standard for how to grow a city. Our businesses champion one-another. Our community leaders build their reputations on fairness, integrity, and class. And our people have a fierce love of their great city. A love that is evident in everything we do.

So from our family to yours, please know that when we profess that BC Clark Jewelers is From the Heart of Oklahoma, we are saying it as a tribute to the communities that have helped us build our legacy. We are honored to be a part of the local tradition that makes our city great.

So here’s to you! You are the reason that we proudly say,

“We are BC Clark Jewelers,
From the Heart of Oklahoma.”BCC_FTHOK_Logo

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